Outstanding resultswere also achievedby
LaCúpula
(Under theDome),
leader in its time slot with its first four episodes and the second most
viewed foreign fiction of the year withmore than 3.2million spectators
and an average share of 18.5%.
Vikingos
(Vikings) and
Arrow
were the
revelations of the summer. The former ended up as leader with a 15.2%
share and almost 1.9million followers and
Arrow
ended inOctober with
an average shareof 12.7% and 1,765,000 spectators.
Foreign fiction is also among the key pieces of
laSexta
. The classic
El
mentalista
(The Mentalist) (7.9% share and 1,668,000 viewers in its fifth
season),
TheWalkingDead
(6.7% shareand 1,242,000viewers in the third
season),
Bones
(6.6% share and 1,318,000 viewers in its seventh season
and
Vigilados
(Person of Interest) (5.3% share and 967,000 viewers),
were joinedby
The Following
(6,3% share and 1,134,000) and
Revolution
(64% shareand 1,131,000viewers). It alsobroadcast the second seasonof
the highly acclaimed
Juego de tronos
v (Game of Thrones) (6.0% share
and835,000 viewers).
Multicine (Multi-Cinema) andEl peliculón (TheBigPicture),
absolute leaders
Thebrands
Multicine
(Multi-Cinema) (15.4% share and 1,913,000 viewers)
and
El peliculón
(The Big Picture) (15.3% share and 2,521,000 viewers)
were absolute leaders in their time slots. Moreover,
El peliculón
became
theprogrammewithcinemacontentwith thehighest audience share sur-
passing “Lapelículade lasemana” (TheFilmof theWeek)ofLa 1 (Spanish
Television 1) (15.2%). The film
Safe
became the secondmost viewed film
of the yearwithmore thanfivemillion spectators and a shareof 25.2%.
laSexta
alsohad anexcellent cinemaportfolio.
El taquillazo
(TheBoxOf-
ficeHit)hadalmost 1.5million followers (8.8%)withfilms like
Colombiana
,
whichwas themostviewedfilmof theyearwithalmost3million followers
(1.1%).
Vikingos, Arrow,
Juegode tronos,
Elmentalista, The
Following and
Revolution.
ATRESMEDIA
ANNUALANDCORPORATERESPONSIBILITYREPORT 2013
AtresmediaTelevisión
63
