Annual and Corporate Responsibility Report 2015

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Also a success in digital
communication
Throughout 2015, the set of Atresmedia sites broke the 20
million unique monthly users barrier, 21% up on the previous year.
The quality of the Atresmedia content, the excellent coverage
of the major news events, as well as the effective management
of the social networks and ongoing commitment to the vertical
portals were key factors in achieving these figures.
These figures led to Atresmedia climbing five places in the multi-
platform ranking of ComScore, rising from 17th position in 2014
to 12th position in 2015, even reaching the top 10 for the most
visited in Spain in some months.
Almost nine million unique monthly users visited in
2015, 10% more than in 2014. The portal has exceeded its record
high audience on two occasions during the year, achieving its
best figure in March with 11.2 million users.
Flooxer is the
perfect showcase
for the brands.
Its formats
allow them to
be integrated
naturally,
increasing
engagement with
the users
ATRESMEDIA
Digital