83 / 211
ATRESMEDIA
|
ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2014
|
ATRESMEDIA TELEVISIÓN
|
83
__
Collaboration on and launch of the audio described broadcast of
the series
Velvet
, accessible through the Audiodescmobile app, and
developed by Fundación Vodafone, Fundación ONCE and Aristia.
The number of subtitled programming hours fell by 23% in 2014 as a re-
sult of the reduction in the number of channels. The subtitled program-
ming offer was almost 100% for the major programmes in the commercial
timeslot:
Noticias 6.15
,
Espejo Público
,
Al rojo vivo
,
El intermedio
,
Zape-
ando
,
Más vale tarde
,
laSexta columna
,
Jugones
,
Sports
,
Weather
and all
the news programmes on
Antena 3
and
laSexta
from Monday to Sunday.
Number of hours of audio-descripted programming
1,500
1,000
500
0
2012
2013
2014
804.5
1,466.6
1,200
The closure of
the Nitro, xplora
and laSexta3
channels explains
the reduction in
the number of
audio-described
and subtitled
programming
hours, despite
investment in
2014 increasing
by 0.1% compared
to the previous
year.
Number of hours of signed
programmes
Number of subtitled hours
800
600
400
200
0
2012
2013
2014
435.4
658.3
735.5
40,000
30,000
20,000
10,000
0
2012
2013
2014
29,940
35,881
27,537.5