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ATRESMEDIA
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ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2014
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ATRESMEDIA RADIO
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Herrera en la Onda
, with more than two million listeners, was the morning
programme with the most new listeners in 2014.
Julia en la Onda
is the
second most listened to programme in its timeslot with 542,000 listeners,
and
La Brújula
, with
Carlos Alsina
, has once again grown its audience,
having 547,000 listeners at the end of the year.
Te doy mi palabra
, with
Isabel Gemio
, has around one million listeners every Saturday and Sunday.
Not forgetting the hundreds of thousands of listeners who tune in during
the early hours for the analysis of current sporting events on
Al Primer
Toque
with
Héctor Fernández
; or who travel over the radiowaves, without
needing to pack a suitcase, with
Esther Eiros
and her
Gente Viajera
.
The morning programme with
Carlos Herrera
has once again exceeded
the barrier of two million listeners for the third consecutive year. It has
twice the audience received by the programmes broadcast every morn-
ing by Cope and Radio Nacional, and also exceeds the overall audience
for these two stations.
Herrera en la Onda
is the second most listened to
programme on Spanish radio and the strong leader in the mornings in our
country.
The morning show on
Onda Cero
, without losing its usual dose of humour
and complicity with the listeners, saw the addition of some new collabo-
rators at the start of the 2014 season, such as
Julio César Iglesias
,
Román
Cendoya
,
Nacho Cardero
, and an international group comprised of
Chen-
cho Arias
,
Julián Cabrera
and
Ángel Gonzalo
.