70 / 211
ATRESMEDIA
|
ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2014
|
ATRESMEDIA TELEVISIÓN
|
70
However, without doubt one of the biggest hits for
Antena 3
in drama is
its tandem of
Amar es para siempre
which beat its annual record share
with 14.1% and 1,653,000 viewers, and
El secreto de Puente Viejo
(18.3%
and 1.9 million viewers), broadcast in the afternoons and evenings from
Monday to Friday. They both improved their results from the previous
year and have managed to successfully establish the network's model in
the evening
The most popular foreign drama
The success of
Atresmedia
in drama is not limited to self-production. The
Group continues to broadcast some of the most viewed foreign drama
series on the Spanish market.
In fact, of the four most viewed of the year, three are from
Atresmedia
Televisión
.
Broadchurch
is the most popular series so far in the 2014-15
season, with more than 2.3 million followers on average and a 13.7% share.
Also achieving very good results is
Transporter
, the revelation series of
the summer which ended as leader in its timeslot with 14.6% and more
than two million viewers.
Antena 3
is also offering the new seasons of
La cúpula
,
Arrow
and
Vikin-
gos
and has released one more:
Rehenes
.
laSexta
also has its own successful series, which have considerably im-
proved their audience figures compared to the previous year.
El mentalis-
ta
has become the fourth most viewed foreign drama of the year, ahead
of any brand offered by Cuatro, with 8.9% and 1,683,000 viewers.
Bones
is
another standard in foreign drama: it closed its ninth season with almost
1.5 million followers and an 8.4% share, 3.2 points more than in 2013.
The network also entered the world of the Italian Mafia with
Gomorrah, la
serie
(6.2% and 1,068,000) and continues to broadcast
Person of interes
t,
The Following
and
Boardwalk Empire
.