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All the derivatives held by the Group at 31 December 2015 were OTC derivatives, whose

prices are not quoted on organised futures and options markets and, therefore, it is

necessary to apply generally accepted valuation techniques, based on objective market

data, used in the measurement of financial instruments of this nature.

Foreign exchange hedges

The derivative financial instruments held by the Group companies are basically cash flow

hedges arranged to mitigate the exposure of the cash flows associated with external

production rights to fluctuations in the US dollar/euro exchange rate.

Foreign currency hedging contracts are valued using the spot exchange rate and the

forward interest rate curves of the related currencies. The “market” foreign currency

hedge is calculated at year-end and is compared with the price of the foreign currency

hedge arranged.

Interest rate hedges

The Parent arranged interest rate swaps (IRSs) in order to fix the finance cost arising

from the floating rates applicable to each of the tranches of the syndicated financing that

it had arranged.

With these interest rate swaps the parties agree to swap, on predetermined dates, the

cash flows resulting from applying an interest rate to a nominal amount. The rate applied

to the payments of a portion is fixed, whereas the other portion is a floating rate (based

on market rates).

Hedging instruments are recognised in the consolidated balance sheet at fair value and

the changes therein are recognised directly in equity, for the effective portion, as

provided for in IAS 39.

With respect to foreign currency hedges, when the term of the broadcasting rights

designated as a hedged item commences, the associated gains or losses on the

derivative that had previously been recognised in equity are included in the initial

recognition of the asset and from then on any change in the fair value of the hedging

instrument is recognised directly in profit or loss for the year.

The corporate Group periodically tests the effectiveness of the outstanding hedges and

the ineffective portion is recognised immediately under financial profit or loss in the

consolidated statement of profit or loss.

If a hedged transaction is no longer expected to occur, or no longer qualifies for hedge

accounting, the net cumulative gain or loss recognised in equity is transferred to net

profit or loss for the year.

The Group has established the policy of categorising its assets and liabilities at fair value

in the different measurement hierarchy levels, on the basis of the availability of

observable market data, and only transfers items between levels when such inputs are

not available. In 2015 no transfers were made between the fair value hierarchy levels

corresponding to the Group's financial instruments.

j)

Treasury shares

All the treasury shares of the Parent at 31 December 2015 represented 0.350% of the

share capital of the Parent of the Group at that date. The transactions involving treasury

shares in 2015 and 2014 are summarised in Note 11-e. The amount relating to these

treasury shares is recognised as a reduction of equity.

Acquisitions or sales of treasury shares (see Note 11-e) are charged or credited to equity

at the amount paid or received, respectively, and, therefore, the gains or losses arising

from these transactions are not reflected in the consolidated statement of profit or loss

but are recognised as an addition to or a reduction of equity, respectively.