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Renovation to continue growing
Renovation is the word that best defines the reality of
Atresmedia Radio
and in particular
of
Onda Cero
during 2015. The changes introduced in the grid of the station in April,
coinciding with the celebration of its 25
th
anniversary, have meant a new commitment
towards innovation and proximity to audiences. This way, the channel has closed as the
second best year of its history in terms of profitability.
This translates into an innovative program mindful of new habits that are emerging in
the 21st Century Spanish society.
Onda Cero
faces this new phase from the solvency
backed by an excellent brand image, based on credibility, product quality and proximity to
listeners.
Onda Cero
conforms, together with
Antena 3
and
laSexta
the leading portfolio in
the audio-visual sector
ATRESMEDIA
Radio