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ATRESMEDIA
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ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2014
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HUMAN RESOURCES
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132
2014 highlights include the approval of the Equality Plan, which establish-
es important measures to promote a work-life balance and avoid discrim-
ination. There has also been work to respond to other employee demands
such as defining a talent management programme and launching internal
communication initiatives aimed at establishing a more effective dialogue
among the team.
2014 Challenges
The action plan implemented by
Atresmedia
in 2014 has boosted the
promotion of equality and a work-life balance, as well as talent retention
and improvements in internal communication.
2014 Commitment
Level of compliance Comments
Definition and launch of
the Equality Plan and other
work-life measures.
The company's Equality Plan has
been approved and launched with
broad social support. The Plan has
been recognised externally by the
Federación Española de Mujeres
Directivas (Spanish Federation of
Women Managers).
Updating the talent
management programme.
The programme has been defined,
although the application of some of the
points has still not been carried out.
There has been specific training for
people included in the project and
its incorporation into the English
programme has remained.
Launch of the Masters
in Audiovisual Company
Management.
The masters has been launched and is
being successfully run in line with the
intended programme.
Launch of the
Atresmedia
Avanza
project.
The project is defined but lacks its
effective application.
Continuing to make an effort
in internal communication
initiatives.
The following actions have been
performed: collaboration with the
internal magazine and with the
programme 'Compartir el éxito/
Share success', training in people
management and communication skills
for managers and development of the
new Welcome Manual for Employees.