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According to Infoadex, the total
advertising market grew by 7.5% in
2015 compared to 2014, closing at
5,016.7 million euros. Moreover, the TV
advertising market reached 2,011.3 million
euros, which is 6.4% higher than in 2014.
For 2016, and at the date of closing this
report, the consensus of analysts expects
a TV advertising market that reaches
2,128 million euros, which will represent a
growth of 5.8%.
Atresmedia
shares and
its share capital
Atresmedia
shares closed 2015 at €9.84,
15.46% below the level seen in 2014.
Television broadcasters in Europe have
had mixed results, with an average
performance of + 4.3%.
It is difficult to give a single explanation
on the reason for such a sharp fall in the
share price, when the climate as a whole
has been very favourable. Companies
associated to the advertising market
are cyclical, and highly sensitive to
movements of the same. For this reason
they suffer sharp falls and rises based on
the evolution of investment in media. TV
advertising grew more in the first part
of 2015 (+10%), and less in the second
part (+3%). The share price rose 34.6%
until July, which was its high for the
year (€15.67), and from that moment,
while lower rates of growth were being
confirmed, the share price began to fall,
closing the year at € 9.84/share.
At 31 December 2015, the share capital of
Atresmedia
Corporación was 169.3 million
euros, represented by 225,732,800 shares
with a nominal value of 0.75 euros.
2015 Value figures
Share Capital at year end (thousands of
euros)
169,299.6
Number of shares at year end
225,732,800
Capitalisation at year-end
(millions of euros)
2,221.21
Price at 31/12 (euros/share)
9.84
Maximum (euros/share)
15.67
Minimum (euros/share)
9.65
Average Weighted Price (euros/share)
13.11
Average trading volume (shares)
899,610
Average trading volume
(thousands of euros)
11,792.9
Source: Six Telecours
Shareholder and
investor services
Both the Investor Relations (IR)
Department and the Shareholders’ Office
are responsible for disseminating the
most important news and reporting on
developments in the market and the
financial outlook.
During 2015, the Investor Relations
Department had an intense activity. It
took part in more than 30 conferences
and roadshows in different cities
around Europe and the US and directly
addressed almost 450 investors and
analysts. In total, around 800 contacts
were established with the financial
community throughout the year.
169.3
million euros of
share capital
9.84
euros per share
2,221.21
million euros of
capitalisation
ATRESMEDIA
| ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2015 |
ATRESMEDIA
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