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of intellectual property, respectively. Among these I would like to
highlight the approval by the Congress of Deputies of the motion
from
Ponle Freno
for the Government to make road education
a mandatory subject in schools, as well as the creation of the
State Research Agency demanded by
Constantes y Vitales
and
the gold medal awarded to
Crea Cultura
by Federación de la
Propiedad Intelectual (Intellectual Property Federation).
However, 2015 also saw the tenth anniversary of
Fundación
Atresmedia
. Ten years promoting projects that ensure the well-
being of children, that encourage educational improvement
and normalise disability, and that have benefited from the full
communication potential of our media organisations and the
support of our professionals.
These achievements, together with the greater accessibility
of our content and platforms, the increase in the factual
offering, the measures to enhance the work-life balance of our
professionals and the advances made in complying with the
Global Compact, reflect the strong commitment of
Atresmedia
to sustainability. Although we are aware that there is some way
to go, we will continue promoting dialogue with our stakeholders
and participating in the major multi-stakeholder corporate
responsibility forums in the sector to further integrate CR into
the culture of our organization and promote positive change in
the society.
We are therefore looking at a year that can only be described
as excellent for
Atresmedia
. We close 2015 with the satisfaction
of having met the objectives set. Our
Group
continues to set
the pace in the sector with attributes and values that are a
benchmark for a society that appreciates what we do and who
we are. 2016 will bring new challenges, new goals that will once
again test us, but I am convinced that with the
Group
's hard
work, enthusiasm and spirit of innovation and improvement, we
will face these and overcome them.
At Atresmedia
we have been
aware for years
that as well
as generating
value for our
shareholders,
we also have
a duty and
responsibility to
generate value
for society
and contribute
positively to
its progress.
Compromiso
Atresmedia
is the result
of this strong
conviction
ATRESMEDIA
| EXECUTIVE SUMMARY OF THE ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2015 |
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