Annual And Corporate Responsibility Report 2017
The Group believes it is essential to keep up an open and unrestricted dialogue with employees. We have accordingly put in place the following employee communication channels: an orientation manual for new entrants, the MASD3 online magazine, and a corporate intranet project. Finally, to produce this report Atresmedia has taken stock of its stakeholders’ perceptions and expectations by running a direct survey over the course of the first weeks of 2018. The Company has updated its materiality matrix and identified priorities for Atresmedia and its stakeholders. In addition to eliciting its stakeholders’ opinions and concerns, Atresmedia tries to familiarise them with how the media industry works by providing guided tours of our premises so that visitors can see how the Group operates. Over the course of 2017 close to 2,300 people across 96 visits by schools, universities, advertisers, associations and foundations had a first-hand glimpse of the Group’s day-to-day work at Atresmedia’s premises and facilities. 5. WHAT DO WE DO? | 73 | ATRESMEDIA | ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017
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