Annual And Corporate Responsibility Report 2017
Atresmedia’s film production activity places us in a leadership position: while in 2017 we were involved in only 6% of Spanish film releases that year, those titles accounted for 29.3% of box office takings by Spanish films. In addition to supporting Spanish film, through Atresmedia Cine the Group leverages synergies with Planeta by adapting bestselling novels for the silver screen. In 2017 we adapted the first novel in the Baztán trilogy by Fernando González Molina, El guardián invisible , with Marta Etura in the main role. As with the rest of the Group’s content production, Atresmedia seeks to create high-quality and responsible feature films that are inclusive of all audiences and a diversity of genres. Furthermore, Atresmedia supports the talent of both firmly established directors – such as Alex de la Iglesia, Fernando González Molina and Álvaro Díaz Lorenzo – and up-and-coming names. Examples include Andrés Koppel and Oriol Paulo, who after their hit film El cuerpo saw renewed success with their second feature, Contratiempo , starring Mario Casas, Bárbara Lennie, Ana Wagener and José Coronado, which in its first week of release was among the top 10 grossing films in China. International dimension Atresmedia Cine, the Group’s film division, has considerable international visibility through its presence at film festivals and award ceremonies, and overseas box office takings for films produced by the Group. In 2017, Spanish films that performed strongly internationally included El cuerpo , Contratiempo , El desconocido and Villaviciosa de al lado . 5. WHAT DO WE DO? | 69 | ATRESMEDIA | ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017
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