Annual And Corporate Responsibility Report 2017
O 1.: Attractive content O 4.: Competitive radio position No son horas. The most entertaining late night show (79,000 listeners) Te doy mi palabra. Commitment with solidarity (14 years on Onda Cero ) La rosa de los vientos. The revelation of the reality border (20 years on Onda Cero , 107,500 listeners on average) Gente viajera. Reference of the tourist sector (316,500 listeners on average) Sports programmes O 1.: Attractive content O 4.: Competitive radio position O 5.: Distribute content on all platforms El Transistor. Reference programme of sports in the night (368,000 listeners) Radioestadio. Sports changed into entertainment (445,000 listeners) Music programmes O 1.: Attractive content O 4.: Competitive radio position O 2.: Leverage multimedia position: coverage as key value Europa FM (Forth music radio, 1.8 million listeners) Levántate y Cárdenas. The reference morning show of the Spanish radio landscape Vamos tarde. The first after work show of the radio Ponte a prueba. Histories told in the darkness ¿Me pones?. The best music, chosen by the audience Europa Baila. The most electric sessions of David Guetta, Armin van Buuren, Hardwell and Brian Cross Melodía FM (300,000 daily listeners) Despiértame Juanma. Humour and the best music of Melodía FM | 56 | 5. WHAT DO WE DO? ATRESMEDIA | ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017
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