Annual And Corporate Responsibility Report 2017

programming offer. Europa FM and Melodía FM held onto their strong positions, the former as a leading pop music station with 1.8 million listeners and the second growing to an audience of 300,000 and equalling its second-best ever figure. Atresmedia was again the leading audiovisual group on the Internet in 2017, a place it has held since 2015. The Group’s online division ended the year with an average of 27 million unique users a month, 12% more than in 2016, and placed among the top 10 most visited properties in Spain according to Comscore. Atresplayer , our main non-linear content distribution window, attracted more than 4.2 million users, thus living up to its key role in the Company’s multiplatform strategy. That role will be reinforced in 2018 with a key update. Atresmedia Diversificación continued to seek new avenues for growth that are not dependent on the conventional advertising market. With our three international channels – Antena 3 Internacional , Atreseries and ¡HOLA! TV , joined in 2018 by AtresCine – we have retained our foothold as the private European operator with the most channels and subscribers overseas: over 50 million households subscribe to us. Moreover, in 2017 we continued to support entrepreneurship through our “Media for Equity” model for investing in start-ups, which we financed to a value of more than 80 million euros. With 10 investee companies, Atresmedia is already a relevant player in the venture capital sector in Spain. Our film division, Atresmedia Cine , became Spain’s leading film production firm. We released nine titles in 2017, and accounted for 30% of box office takings by Spanish films over the year. The law places us under a duty to take part in Spanish film production by means of a minimum “investment share”. Although we are uncomfortable with the fact that this duty is an imposition, we also view it as an opportunity to open up a new business pathway that cleaves to the standards of quality which the Group practises across all its divisions. Atresmedia further cemented our position as the leading audiovisual group on the Internet, placing among the top ten most visited properties in Spain, according to Comscore 2. MESSAGE FROM THE CHIEF EXECUTIVE OFFICER  | 15 | ATRESMEDIA  |  ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017