Annual And Corporate Responsibility Report 2017
SPOTS Antena 3 59 laSexta 111 Neox 18 Nova 53 Mega 53 Atreseries 60 Total 354 Hours 2 Cumulative audience (thousands) 23,528 Coverage (%) 55.3 GRPs 207 Web page views 28,500 No. of mentions on social network pages 743 No. of blog visits 30,450 No. of articles published 28 No. of tweets posted 1,170 No. of Twitter mentions 743 No. of Twitter Rts 2,340 No. of times covered Onda Cero 12 Antena 3 Noticias 18 laSexta 11 Other key actions in 2017 Graffiti competition to paint one of the walls of Atresmedia’s headquarters. Sponsor of the Foro Edita forum of the Editors Guild. Campaign on the responsible use of new technologies in cultural consumption. Involvement in the I Inter-University Debate Tournament for the region of Madrid. Support for the Ministry of Education’s No piratees tu futuro (Don’t pirate your future) campaign. Promoting the Leemos (Let’s read) child reading campaign by Fundación Telefónica and Fundación José Manuel Lara. 7. OUR CONTRIBUTION | 145 | ATRESMEDIA | ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017
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