Annual And Corporate Responsibility Report 2017
7.3.2.1. Ponle Freno in 2017 More information at http://compromiso. atresmedia.com/ponlefreno/ SPOTS Antena 3 1,144 laSexta 890 Neox 568 Nova 940 Mega 1,078 Atreseries 1,140 Total 5,760 Hours 39.40 Cumulative audience (thousands) 39,729 Coverage (%) 93.4% GRPs 3,694 Adverts broadcast 3,454 No. of news items posted online 448 No. of mentions on social network pages 3,650 No. of news items and mentions in news and other programmes 76 Web page views 1,240,664 In 2017, Ponle Freno continued with its traditional yearly events and initiatives, which included its awards and the PONLE FRENO race track. 7. OUR CONTRIBUTION | 139 | ATRESMEDIA | ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017
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