Born in Madrid in 1957 and graduated in Economics from the University of Barcelona.

He started his career in 1981 at SINTEL, a subsidiary of Telefónica, and later joined the Cadena COPE radio broadcasting company in 1983, where he worked as Finance Director and General Manager. In 1986 he joined Cadena SER, another radio broadcasting firm, as Finance Director; from 1989 to 1990 he was the company’s General Manager. In 1990, he joined CANAL+ as CEO.

In 1992 he joined Cadena COPE as General Manager until 1997. In September of the same year, he was appointed Deputy General Manager of TELEMADRID, until April 1998 when he took up his new position as General Manager of the ENTE PÚBLICO RADIO TELEVISIÓN MADRID, a position he held until February 2001, when he joined ONO as General Manager.

In June 2003 he joined the management team of ATRESMEDIA as General Manager. In July 2008, he was appointed to Chief Executive Officer, a position he held until June 2022.

He is current Executive Vice President and is a trustee of FUNDACIÓN ATRESMEDIA and, on behalf of UNIPREX, S.A.U.’s (Onda Cero), FAD (Fundación de Ayuda contra la drogadicción).